Purvi Patel bears a substantial responsibility overseeing Human Resources, Marketing, Logistics, and key business functions. As a modern professional, she navigates market strategies adeptly, introducing niche products for the organization’s growth. Leveraging her pharmaceutical experience and IIM-A Warehouse design and management studies, she led Creative’s transition from volume-driven to end-to-end distribution for experiential brands. Her strategic vision, passion, and positive energy propel Creative Newtech forward.